Setting aside the squeamishness of being in a grocery store in the current environment, our relationship with brands has indisputably changed from the days when we could cheer housewives knowing just which brand of baking soda would save the day. Sure!īut what’s surprising, above all, is how little this new version of Supermarket Sweep has changed. There is a small nod to, y’know, the actual staffs of grocery stores the nation over, who have continued to sell actual coffee and roses and milk and cucumbers to customers under a cloud of heightened COVID-19 danger: A real-life cashier is lauded on camera as an essential worker for helping save an equally real-life customer who had a heart attack in his store, for which Supermarket Sweep awards him $2,000 and a sweatshirt. Fortunately-and reasonably-this supermarket isn’t actually a supermarket, but rather a soundstage set up to look like one, which doesn’t make it less weird that this version comes with faux “employees” who sift coffee beans or pick out bouquets of roses during the sweeps on command from players. It must be noted that Supermarket Sweep makes for particularly surreal viewing given the realities of 2020, and the specific ways those realities have complicated the simple act of grocery shopping. The strategies remain basically the same: Grab an inflatable bacon slice, collect a cheese wheel, and, yes, hoist some hams, and glory awaits.
Supermarket sweep casting cracked#
Those values have, erm, appreciated since the halcyon days of yesteryear: One team, for example, manages to rack up some $3,659 of goodies in a cart, compared to the ’90s vintage, which rarely cracked even half of that. Three teams of two contestants each warm up with some early rounds of brand-infused riddles (who can identify that “stain” rhymes with Gain®? Who can recognize the Tootsie Roll logo first?), then rampage the aisles of a grocery store in search of specific products and high-value items. And it is, aside from some stiff socially distant blocking, very much the same old game.
Supermarket Sweep is, at long last, back on the air, having premiered Sunday night on ABC with Leslie Jones taking the reins from Ruprecht. ‘Supermarket Sweep’ Is Here to Cure-or at Least Alleviate-Boredom
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